Research Overview

ask afrika embarked on an independent COVID-19 omnibus study to assess the significant social change brought about by the Coronavirus pandemic. We have been measuring the public perception, behavioural change and impact that the pandemic has had on South Africans. The aim of the research is to provide independent views to businesses, Government, NGO’s, Trusts, and institutions to enable conversations and implement strategies for positive change to curb the spread of the virus.


The quantitative study has been unpacking the socio-economic impact that the virus has had on the country since the start of the lockdown. The research explores different themes on a weekly basis to unpack relevant issues and to provide an immediate statistic. Organisations can participate in the research to assess how the unprecedented situation is impacting their organisational wellbeing.


Corporate Profile


Social Research Experience


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